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Manager/Senior Manager Product Marketing, Work.com Employee

Company: Salesforce
Location: Indianapolis
Posted on: February 24, 2021

Job Description:

Manager/Senior Manager Product Marketing, Work.com Employee Experience Georgia - Atlanta New York - New York Washington - Seattle To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.Job CategoryMarketingJob DetailsAt Salesforce, our Product Marketers are storytellers first. We make the complex, simple. Our stories are human, easy to relate to and we take pride in sharing a narrative born out of our customers' success and grounded in an understanding of our products & features. We measure our success by our ability to develop creative and innovative marketing strategies that gain the mindshare of our key buyers and users.

This is a fast-paced role on the Platform Product Marketing team focused on IT and HR buyers to support our latest innovation, Work.com Employee Experience. The best candidates will be highly collaborative individuals and initiative takers who are interested in working on bringing new products to market.

In this role you will be the voice of the product working closely with your counterparts in product management, while enjoying ownership and responsibility for a wide variety of creative activities that drive awareness, understanding, and growth across internal and external audiences. You'll build product positioning, go to market programs, campaigns, events, content, demos and sales enablement programs.

Here's some of what you will do:
--

  • Work collaboratively with product management leaders to develop positioning and messaging for new product development within Work.com Employee Experience. You'll distill key functionality and benefits into core product marketing stories, and create technical narratives along key product themes.
  • Launch new products and features to customers, taking products from pilot to general availability. You will collaborate and motivate cross-functional teams (including, sales, product & marketing) to support your delivery of world-class product marketing.
  • Create high quality content such as demos, webinars, videos, blogs and slides. We value presentation skills alongside story telling.
  • Collaborate with campaigns and distribution teams to support sales enablement, demand generation spanning events, campaigns, social media programs, references and case studies, and press and analyst relations.
  • Be the go-to-person and product expert on your products, intelligently and effectively articulating and demoing the product value proposition.
  • Track the competitive landscape, understand target markets, and identify market insights to inform product strategies and go-to-market activities.
    Required Skills/Experience:
    • Creative thinker that can generate innovative marketing ideas and lead a cross-functional team of stakeholders to drive execution.
    • Strong public speaking skills and ability to develop creative and compelling customer-facing presentations.
    • The ability to communicate technical elements in a simple, effective manner.
    • Proven track record in performing well in a fast-paced environment and organizational skills to manage multiple projects with tight deadlines effectively.
    • Strong collaboration, analytical, critical thinking, storytelling, and business strategy skills.
    • Ability to engage with and earn the respect of developers, product, IT and HR leaders.
    • 3-5+ years experience in product marketing at an enterprise software or platform company.
    • Bachelor's degree strongly preferred; MBA a plus, but not required.
    • A great, winning attitude that can inspire optimism and fun.Accommodations - If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form. Posting Statement At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits. Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay any third-party agency or company that does not have a signed agreement with Salesfore.com or Salesforce.org. Salesforce welcomes all. Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records. Posted 17 Days Ago Full time JR86235 About Us Founded in 1999, Salesforce is the global leader in Customer Relationship Management (CRM). Companies of every size and industry are using Salesforce to transform their businesses, across sales, service, marketing, commerce, and more by connecting with customers in a whole new way. We harness technologies that can revolutionize companies, careers, and, hopefully, our world. Salesforce is built on a set of four core values: Trust, Customer Success, Innovation, and Equality. By making technology more accessible, we're helping create a future with greater opportunity and equality for all. This has taken our company to great heights, including being ranked by Fortune as one of the "Most Admired Companies in the World" and one of the "100 Best Companies to Work For" eleven years in a row, and named "Innovator of the Decade" and one of the "World's Most Innovative Companies" eight years in a row by Forbes. There are those who choose to work with the best and brightest. And then, there are those who want to do more than just a job. They are the ones improving lives, not only their careers. Having an impact now instead of later. Doing something that's so much bigger than themselves, an industry, and their company. We believe everyone can be a Trailblazer. Join Salesforce and discover a future of new opportunities.

Keywords: Salesforce, Indianapolis , Manager/Senior Manager Product Marketing, Work.com Employee, Advertising , Indianapolis, Indiana

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