Senior Product Marketing Manager
Company: Voxx International
Location: Indianapolis
Posted on: June 25, 2022
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Job Description:
Job DescriptionTitle Senior Product Marketing ManagerDepartment
MarketingReports to President of VOXX AccessoriesJob
Description:The Retail Marketing Manager is responsible for the
development and execution of all retail programs designed to
support the compelling presentation of product in a retail
environment and additionally drive revenue for assigned accounts.
Summary of essential job functionsWork cross-functionally with
sales managers and outside sales representatives to identify and
fulfill marketing needs for particular retailers.Support the sales
organization with presentations, digital assets, product documents,
guidelines, POS, and competitive data.Support the retail buyer
product review checklist and identify timelines and product sample
needs.Manage creative work orders from concept to production for
packaging mock ups, signage, planograms and displays.Communicate
directly with regional and national retailers to forecast and plan
for merchandising initiatives, product resets, advertising and
knowledge base needs.Work closely with Sr. Manager of Retail
Marketing to forecast and define retail and promotional display
needs for timely execution on retailer's floors.Manage product
derivatives from conception to retail floor and the production
specifications for their display needs including shippers, pallets
and trays.Constantly evaluate product mix, merchandising guidelines
and retailer potential to determine opportunities to increase sales
through creative product placement and timely seasonal
merchandising. Responsible for management and distribution of
marketing collateral and retail POS material for assigned
accounts.Evaluate and communicate competitive products and identify
opportunities that may exist for placement of our branded
products.Weekly evaluation of our products' presence on retailer
websites to confirm consistent message.Participate in collaborative
meetings across all organizations that apply to retail sales and
market strategy.Work directly with product, brand marketing and
upper management for successful completion of projects.Travel when
needed for events and tradeshowsAbilities required5 - 7 years
marketing experience required. Retail marketing and/or sales
experience a plusProficient with MS Excel, Word, PowerPoint and
Adobe Photoshop - other design capabilities a plusStrong
communication skills - verbal and writtenStrong interpersonal
communication skills and organizational skills requiredMust be
detail orientedAbout this companyVOXX International Corporation -
Voxx Accessories CorpVOXX International Corporation (NASDAQ:VOXX).
The Company that began as Audiovox over 45 years ago has morphed
into a worldwide leader in many automotive and consumer electronics
and accessories categories, and now into premium high-end audio.
The Company's brands hold leading market positions across a
wide-spectrum of consumer and automotive segments. Today, VOXX
International is a global company....with an extensive distribution
network that includes some of the world's Fortune 500 companies and
an international footprint in Europe, Asia, Mexico and South
America, and a growing brand portfolio, which is now comprised of
over 30 trusted brands including 808 Audio, Audiovox -, Klipsch -,
RCA -, Invision -, Acoustic Research -, Jamo -, Energy -, Magnat -,
Heco -, Schwaiger -, Hirschmann Car Communication -, Terk and
Oehlbach -. The Company continues to drive innovation throughout
all of its subsidiaries, and maintains its commitment to exceeding
the needs of the consumers it serves. For additional information,
please visit our Web site at www.voxxintl.com.
Keywords: Voxx International, Indianapolis , Senior Product Marketing Manager, Advertising , Indianapolis, Indiana
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