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Digital Marketing Manager

Company: Aquent
Location: Indianapolis
Posted on: May 6, 2021

Job Description:

This is a temp to hire positionThe Digital Strategist is responsible for enabling our business franchises with effective, relevant and compelling digital marketing strategies. This individual utilizes subject matter expertise and applied knowledge to build a reputation for BASE as valued partner, one that delivers integrated plans that are impactful and deliver results. This role provides the opportunity to work across global and local teams to develop a strong network, to learn the business and to learn the products/solutions. The opportunity is also there to work with and learn from some of the world's leading technology companies in the execution of plans.ResponsibilitiesBe the primary Digital Strategy SME-consultant for the assigned business franchisesProvide marketers with strategic guidance in the ideation, forming and execution of their integrated digital marketing plansPromote collaborations with BASE and other functional teams (Communications, MSA, Access, etc) to ensure cross-team synergiesPartner with Marketing Tech & Activation team to ensure the timely execution of plansBuild and foster a global-to-local network that enables co-creation and an inclusive mindsetPartner with Analytics teammates to measure, report and optimize marketing plans, content and activation - to increase digital marketing effectivenessEnable and support collaborations with Agency of Record and other vendor partnersBe an ambassador for the brand and branding standardsEnable and support adoption of enterprise and local tech platforms/solutionsRemain current through investment in digital marketing capabilities and competenciesPromote BASE's value and impact to enhance the org's reputationSkills________________________________.Excellent ability to form winning digital marketing strategies and implementation plansStrong experience in utilizing analytics to support strategies and to optimize plansAbility to work independently and interdependentlyExperience in the healthcare industrySolid corporate and business knowledgeExcellent communication skills and ability to influence without authority, including demonstrated experience gaining senior-leader perspectives and supportStrong ability to build relationships with multiple stakeholdersDemonstrated ability in prioritizing multiple projectsEducation________________________________.Bachelor's degree in digital marketing or related field7+ years of marketing and/or digital marketing experience

Keywords: Aquent, Indianapolis , Digital Marketing Manager, Executive , Indianapolis, Indiana

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