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Marketing & Communications Director

Company: State of Indiana
Location: Indianapolis
Posted on: November 26, 2022

Job Description:

Marketing & Communications Director Date Posted: Nov 10, 2022 Requisition ID: 414141 Location: Indianapolis, IN, US, 46204 Work for Indiana Grow your career with the State of Indiana! With more than 50 executive branch agencies, the State of Indiana is a diverse workforce offering employees stimulating and challenging projects across a broad scope of career opportunities. As a State of Indiana employee, you impact the well-being of Indianas communities every day. At the State of Indiana, we dont just talk about diversity and inclusion Our goal is to create a welcoming, accessible, and equitable workplace, with a workforce that is representative of the State of Indiana population. As a proud equal opportunity employer, reasonable accommodations may be available to enable individuals with disabilities to interview and to perform the essential functions of a role. Next Level benefits at the State of Indiana are here! Be sure to review our expanded benefit package offerings below. Agency Statement : About the Indiana Housing and Community Development Authority (IHCDA):The Indiana Housing and Community Development Authority (IHCDA) is a quasi-agency of the State of Indiana and is committed to serving the entire spectrum of housing, from homelessness to homeownership. Our charge is to provide housing opportunities, promote self-sufficiency and strengthen communities, in order to build an Indiana with a sustainable quality of life for all Hoosiers in the community of their choice. To learn more about IHCDA visit us at www.in.gov/ihcda. About the Job: The Marketing and Communications (MaC) Director contributes to fulfilling the IHCDA mission and meeting strategic and annual IHCDA operational and program goals by overseeing IHCDAs marketing and communications strategies, vision, programs, budgeting, planning and efforts. A Day in the Life: Outcomes-Oriented Strategist:

  • Responsible for telling IHCDAs story in the most effective way possible in an environment of limited resources.
  • Serving as IHCDAs chief liaison by coordinating messaging with the Executive Branchs communications teams (Lt. Governors and Governors Offices).
  • Annually, develop, implement, and evaluate the communications strategy for the agency, taking into account all program area objectives and IHCDAs overall objectives.
  • Recommend short- and long-term objectives and action items to the Executive Team. Set measurable targets and report on success.
  • Responsible for any state-required communications plan for agency.
  • Responsible for creating, maintaining, and following a departmental budget.
  • Responsible for overseeing internal communications initiatives, quarterly magazines and periodic Executive Directors message to staff. Seasoned Marketing, Communications and Public Relations Professional:
    • Responsible for overseeing IHCDA external communications, such as IHCDA Info, IHCDAthe Magazine, weekly external email from the Executive Director and social media efforts.
    • Ensure that IHCDAs messages are proactively and consistently promoted through special events, sponsorships, public awareness campaigns and other creative efforts.
    • Manage the development, distribution, and maintenance of all print and electronic collateral. Ensure that all such collateral materials are produced in accordance with IHCDAs brand standards and according to departmental timelines.
    • Ensure that IHCDA websites are updated and maintained with content and design current and consistent with IHCDAs mission and programs.
    • Ensure that the IHCDA tradeshow display is scheduled, stocked, and staffed for strategic events identified in coordination with program staff.
    • Continuously assess IHCDAs communication methods and choice of media to ensure they are fresh and relevant to the audience.
    • Oversee MaC Departments role in the Annual Indiana Housing Conference and other strategic publicity events.
    • Oversee media relations.
    • Coordinate the appearance of all IHCDA print and electronic materials such as letterhead, use of logo, brochures, etc.Mission-Driven Servant Leadership:
    • Maintain a culture that attracts, retains and motivates top quality personnel.
    • Train, enable and empower staff by:
    • Transmitting IHCDAs mission, vision, strategic priorities, values and direction.
    • Respecting and using the skills, expertise, experience and insights of staff.
    • Providing direction and resources, removing barriers and helping develop staffs skills.
    • Articulating expectations and clarifying roles and relationships.
    • Encouraging staff to question organizational assumptions and ask strategic questions.
    • Ensuring quality decision-making.
    • Anticipating conflicts and facilitating resolution.
    • Engaging staff in process as well as tasks.
    • Delegating (encouraging staff use their power, practice their authority and accept their responsibility).
    • Conducting regular team meetings.
    • Modeling behavior.
    • Setting aggressive yet achievable goals and providing tools and environment for staff to achieve those goals, and coaching staff to success.
    • Embrace and foster a culture of continuous improvement and participate in Lean Daily Management System utilized by IHCDA.What You'll Need for Success:
      • Demonstrates exceptional communication and interpersonal skills, with an ability to influence and persuade across IHCDA.
      • Highly collaborative style and highly functional working with a variety of individuals.
      • Strong track record as an implementer who thrives on managing a variety of high priority initiatives concurrently. Excels at juggling multiple requests under time and resource pressures, while remaining flexible to changing assignments and agency priorities.
      • Self-starter, able to work independently and entrepreneurial; enjoys creating and implementing new initiatives.
      • Ability to lead a high-performing team in a collaborative and results-oriented manner. Possesses skills, abilities, and desire to lead, develop and empower staff.
      • Strong attention to detail and follow-through.
      • Demonstrates a high level of problem-solving ability.
      • Demonstrates exceptional writing and editing skills.
      • Demonstrate an understanding of and sensitivity to the political process and public relations.
      • Proactive in anticipating and alerting others to problems with projects or processes.
      • Able to maintain confidentiality of agency information.
      • Demonstrates customer service orientation.
      • Required: Bachelors degree in a relevant area of study.
      • Minimum of 5 years of professional level communications and/or public relations experience.
      • Experience with Adobe Creative Cloud (Illustrator, Photoshop, InDesign and Premiere Pro).
      • Experience with web content management software.
      • Preferred:
      • Experience in the public or non-profit sector or with a governmental agency.
      • 2 years of management experience leading a high-performing team.
      • Experience with video editing, web design and layout and social media marketing.
      • Experience working with marketing or public relations firms, general contract management experience.
      • Must be able to work proficiently with computers and other office equipment.
      • Some activities such as setting up for photo or video shoots, board meetings, etc. may require the ability to lift equipment, move furniture, and get on the floor to secure wires or cords.
      • Must be able to travel for meetings throughout the state. Some overnight stays may be necessary.
      • Approximately 70% of the work is performed in an office environment in Indianapolis. Travel comprises approximately 10% of the job. Benefits of Employment with the State of Indiana: The State of Indiana offers a comprehensive benefit package for full-time employees which includes:
      • Three (3) medical plan options (including RX coverage) as well as vision and dental plans
      • Wellness program (offers premium discount for the medical plan and gift cards)
      • Health savings account, which includes bi-weekly state contribution
      • Flexible work scheduling options, including the potential for hybrid remote work for employees whose work may be performed outside state facilities
      • Deferred compensation 457B account (similar to 401k plan) with employer match
      • Two (2) fully-funded pension plan options
      • A robust, comprehensive program of leave policies covering a variety of employee needs, including but not limited to:
      • 150 hours of paid new parent leave
      • Up to 15 hours of paid community service leave
      • Combined 180 hours of paid vacation, personal, and sick leave time off
      • 12 paid holidays, 14 on election years
      • Education Reimbursement Program
      • Group life insurance
      • Referral Bonus program
      • Employee assistance program that allows for covered behavioral health visits
      • Qualified employer for the Public Service Loan Forgiveness Program
      • Free Parking for most positions
      • Free LinkedIn Learning access Equal Employment Opportunity: The State of Indiana is an Equal Opportunity Employer. Current Employee? Click here (https://performancemanager8.successfactors.com/sf/careers/jobsearch?bplte_company=indianaoff) to apply.

Keywords: State of Indiana, Indianapolis , Marketing & Communications Director, Executive , Indianapolis, Indiana

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